Series K

Custom reports

The file built for your question, when it fits no standard box: scope, method, format and level of detail defined with you, from board summary to full report for a financer.

FormatFree format, framed together
Typical readerBoard, investor, institution
UseConvincing, funding, deciding

Before framing a custom file, you can browse our typical use cases and our sector ground.

Specimen · Custom report

The right questions

The questions this format answers.

Some questions deserve a file that does not exist yet. Custom starts where standard formats stop.

What you receive: a file built to investment-committee standards: defensible assumptions, sourced figures, risks addressed before they are raised against you.
What you receive: your intuition rebuilt as reasoning: what confirms it, what nuances it, and the demonstration that remains.
What you receive: the same substance declined per reader: the summary for the board, the detail for the experts, the annex for the verifiers.
What you receive: an honest framing first: what we know how to treat, what we must build, and what we would refuse to promise.

Anatomy

The anatomy of a custom report.

Hover or tap the numbered markers: each part of the deliverable reveals itself with its function.

01

Calibrated summary

The first section is written for your most important reader, in their language and at their length.

02

Contractual framing

The question, scope and method agreed together, restated up front: the report is judged on that contract.

03

Demonstration

The full reasoning, built to convince a demanding reader without ever forcing the point.

04

Objections addressed

The hard questions asked and treated before your audience asks them.

05

Apparatus of proof

Sources, data and calculations organized for verification: credibility is won in the annexes.

How it's built

Four steps, always in this order.

Custom demands more discipline than standard, not less: the frame is built before the content.

Frame together

Your question, your reader, your deadline: the reading contract is written first.

Design the file

The structure drawn for the demonstration, validated with you before writing.

Build the proof

Data, analyses and arguments assembled, objections treated along the way.

Deliver per reader

Each version calibrated for its recipient, from summary to annex.

Typical contents

What the table of contents looks like.

A typical contents page, adapted to your question. Every section exists for a decision, never for thickness.

Table of contentsREPORT
  1. Summary for the primary reader03
  2. The question and the reading contract05
  3. Scope, method, assumptions06
  4. The demonstration, part one08
  5. The demonstration, part two15
  6. Objections addressed21
  7. Conclusions and conditions24
  8. Versions per stakeholder26
  9. Apparatus of proof and annexes28

Standards

What is guaranteed, file after file.

Three guarantees, valid for every item in the collection.

Reading contract

The question, scope and success criteria are written before the first word. The report is judged on what it promised.

Defensibility

Every claim would survive adversarial examination. We write for your most skeptical reader.

Owned refusal

If the requested demonstration is not honestly possible, we say so at framing. A courtesy report works against you.

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Commission

What is your out-of-format question?

Describe it as it comes to you: we reformulate it together, then design the file that answers it.